Study Business Analytics

Bachelor in Business Analytics (Honours)

(N/0414/6/0451) (05/31) (MQA/PSA19337)

Commencement

Sep

Degree/Duration

Bachelor in Business Analytics (Honours) (IMU):

3 years

Unlock Opportunities in a High-Demand Career in Business Analytics

The Bachelor in Business Analytics (Honours) programme empowers you to thrive in an AI-driven digital economy by integrating business strategy, analytics, and intelligent decision-making. Designed for future-ready professionals, the programme equips you with the ability to leverage data, artificial intelligence, and predictive technologies to support smarter, faster, and more strategic business decisions. Through hands-on learning, industry projects, and exposure to cutting-edge AI and analytics platforms, students develop practical skills in machine learning, data visualisation, business intelligence, and AI-assisted decision support systems. From transforming raw data into actionable insights to solving real-world business challenges, the programme prepares graduates to lead digital transformation initiatives across industries. Graduates will emerge as highly adaptable, AI-enabled professionals capable of driving innovation, improving organisational performance, and shaping the future of intelligent business in the global marketplace.

Why Study Business Analytics at IMU?

Future-Focused and Industry-Relevant Education

By integrating business, analytics, and data science into a multidisciplinary curriculum, the programme equips students with future-focused knowledge and industry-relevant skills aligned with evolving market demands, positioning it as an innovative pathway for careers in the digital economy.

Enhanced Employability through Professional Certifications

The programme enhances employability through professional certifications in Python, Azure Data Fundamentals, and Power BI, strengthening graduates’ credibility, competitiveness, and readiness for the evolving digital job market while reinforcing its focus on producing highly skilled, industry-ready professionals.

Strong Industry Integration and Experiential Learning

From Year 3 onwards, students gain real-world exposure through industrial training, capstone projects, and industry collaborations, strengthening both technical and professional skills while providing relevant, career-focused preparation for the evolving workforce.

Graduate Trainee Programme and Career Opportunities

The Graduate Trainee Programme provides students with direct access to industry datasets, real-world projects, and employment pathways through IMU’s strong industry partnerships.

Experiential Learning with AI Applications

Through module assessments and capstone experiences, students apply AI and analytics solutions to solve real business challenges using actual datasets and industry scenarios.

Entry Requirements

Pre-University Examination

Requirements

‎

Examinations			Requirements

A-Levels			DD AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

STPM			CC AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Australian Matriculation			ATAR 60 AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

NCEA			50% AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Canadian Grade 12/13			60% aggregate in 6 subjects AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Unified Examination Certificate (UEC)			B in 5 subjects AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Australian University Foundation Programmes			50% or ATAR 60 AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Indian Pre-University			Average of 50% AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Ministry of Education (MOE) Matriculation			cGPA 2.00 AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

International Baccalaureate (IB)			24 points AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

American High School Diploma			cGPA 2.00 AND Pass in English and Mathematics at SPM Level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Foundation Studies #			IMU Foundation in Science /Foundation in Arts / equivalent cGPA 2.00 AND Pass in English and Mathematics at SPM level or its equivalent (This can be exempted if achieved the same result at Pre-University level)

Degree			~

Diploma			cGPA 2.00 *Credit exemption can be considered on case by case basis

# The duration of this programme must be a minimum of 1 year in the same accredited institution and foundation in other disciplines are accepted.

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

cGPA 2.00

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

ATAR 60

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

50% or ATAR 60

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

60% aggregate in 6 subjects

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

‎-

‎

cGPA 2.00

*Credit exemption can be considered on case by case basis

IMU Foundation in Science / Foundation in Arts / equivalent

cGPA 2.00

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

# The duration of this programme must be a minimum of 1 year in the same accredited institution and foundation in other disciplines are accepted.

Average of 50%

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

24 points

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

cGPA 2.00

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

50%

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

B in 5 subjects

AND

Pass in English and Mathematics at SPM Level or its equivalent
(This can be exempted if achieved the same result at Pre-University level)

Foundation in Science

- Foundation in Science qualifications from other higher education institutions will be considered on a case by case basis for admission into the local IMU programmes.
- Students with IMU Foundation in Science can apply into IMU programmes and programmes with selected credit transfer options, upon meeting the entry requirement eligibility. **

(Please refer to IMU Foundation in Science brochure for more details)

For admissions into the IMU Foundation in Science programme, students will need:

Pass SPM or its equivalent with minimum 5 credits in Mathematics, 2 Science subjects and 2 other subjects.
Note: Specific SPM or its equivalent requirements may be needed for admissions into IMU programmes.

English Language Examination

Requirements

‎

Examinations	Requirements

	For Malaysian Student	For International Student

MUET**	Band score of 3; or	–

IELTS**	Overall band score of 5.5; or	Overall band score of 5.5; or

TOEFL iBT**	Overall score of 46 / Scale score of 3.5; or	Overall score of 46 / Scale score of 3.5; or

Cambridge English: Advanced (CAE)**	Overall score of 160; or	Overall score of 160; or

Cambridge English Proficiency (CPE)**	Overall score of 160; or	Overall score of 160; or

Cambridge Linguaskill**	Overall score of 160; or	Overall score of 160; or

Pearson Test of English (PTE)**	Overall score of 51	Overall score of 51

Overall score of 160

For both Malaysian Student and International Student

Overall score of 160

For both Malaysian Student and International Student

Overall score of 160

For both Malaysian Student and International Student

Overall band score of 5.5

For both Malaysian Student and International Student

Band score of 3

For Malaysian Students

Overall score of 51

For both Malaysian Student and International Student

Overall score of 46 / Scale score of 3.5

For both Malaysian Student and International Student

The following categories of students are exempted from the English requirements:
Students who graduated from other institutions where the curriculum is delivered in English Language for example: Advanced Levels / Australian Matriculation / Australian University Foundation Year / Canadian Matriculation / International Baccalaureate / Foundation in Science / Other Pre-University/ Programmes from Local Higher Education Institutions

**Applicable to IMU local degree only.

Note: Please note that achieving the minimum Entry and English requirements as stated does not guarantee you admission into any of IMU’s programmes. Please refer to our Student Admissions Policy for more information.

Programme Structure

Year

01

Penghayatan Etika dan Peradaban; OR Bahasa Melayu Komunikasi 2
Falsafah dan Isu Semasa
Academic Communication; OR Bahasa Kebangsaan A
Integrity and Anti-Corruption
Marketing
Microeconomics
Human Resources Management
Management
Business Mathematics
Artificial Intelligence
Macroeconomics
Financial Management
Accounting
Entrepreneurship
Computer Programming and Applications
Business Data Management

Year

02

Operations Management
Digital Business
Business Data Analytics
Business Intelligence
Predictive Business Analytics
Research Methodology
Legal Environment
Consumer Behaviour
Data Visualisations
Prescriptive Analytics

Year

03

Strategic Management
Business and Professional Communication
Business Ethics and Corporate Governance
Enterprise Architecture
Capstone Project
Social Responsibility
Organizational Behaviour
International Business
Industrial Training

Compulsory MPU subjects

Every student must pass all five modules as a prerequisite for the awarding of the degree under the Private Higher Educational Institutions Act 1996.

Malaysian Student	International Student
Philosophy and Current Issues Penghayatan Etika dan Peradaban Academic Writing / Bahasa Kebangsaan A* Integrity and Anti-Corruption Social Responsibility	Philosophy and Current Issues Bahasa Melayu Komunikasi 2 Academic Communication / Writing Integrity and Anti-Corruption Social Responsibility

*Malaysian students without a credit in SPM Bahasa Melayu will be required to undertake Bahasa Kebangsaan A* module.

These current modules for 2026 are delivered in either Malay or English, and are assessed either solely through coursework or through a combination of coursework and examinations, depending on the specific module.

Fee Structure

Fee	Malaysian Student (RM)	International Student (RM)
Application Fee	150	500
Registration Fee	950	2,500
International Student Admin Fee	–	2,500
Refundable Caution Deposit	1,000	1,000
Student Association Fees (per semester)	60	60

Application fee is payable upon submission of application.
Registration fee and refundable caution deposit are payable upon acceptance of the offer letter issued by the IMU Admissions Office.
International students will need to pay a Student Visa Administration Fee of up to RM3,500 (depending on nationality) and a personal bond fee when they register. There’s also an annual Student Visa Renewal Fee that applies each year.
Students must adhere to the Policy on Payment of Fees.
All tuition and ancillary fees are subject to annual increases, currency exchange rates, and exclusive of levy and bridging fees (if any).
Application fee and Registration fee is nonrefundable.
All students who are applying for the National Higher Education Fund (NHEF) loans are required to pay their semester fees in FULL by the due date stated in the invoice.

	At IMU University		Estimated Tuition Fees at Partner University
	Malaysian Student Tuition Fees	International Student Tuition Fees
Bachelor in Business Analytics	5 long semesters	5 long semesters	–
(Honours) (IMU)	RM19,700 per semester	RM21,200 per semester
	1 short semester	1 short semester
	RM10,375 per semester	RM12,250 per semester
	1 Industrial Training	1 Industrial Training
	RM10,375 per semester	RM12,250 per semester

Total Duration: 3 years	RM119,250	RM130,500

All listed fees are exclusive of the 6% Sales and Service Tax (SST), which will be applied to all international students where applicable.

A Global Leadership Scholarship of RM30,000 is available. The scholarship is awarded at the University’s discretion, and its decision is final.

Get All the Facts About Our Programme

Explore in-depth information on our programme, including intake dates, curriculum, partner universities, career pathways, and admissions requirements.

Frequently Asked Questions

Basic proficiency in mathematics is required, but the programme is structured to support students from diverse academic backgrounds.

Yes, certifications such as Python, Microsoft Azure Data Fundamentals, and Power BI are embedded in the programme.

Yes, students will undergo internships and complete a capstone project with real-world applications.

Graduates can work across multiple sectors including finance, healthcare, technology, and consulting.

Yes, scholarships and bursaries are available subject to eligibility.

A Word from the Programme Director

The Bachelor in Business Analytics (Honours) programme is designed to meet the rising demand for data-savvy professionals who can bridge business strategy with advanced analytics. It equips students with the skills to transform data into actionable insights for informed, evidence-based decision-making. Combining business fundamentals with analytics, programming, and business intelligence, the programme ensures graduates are both technically proficient and strategically aware. With strong emphasis on hands-on learning, internships, and industry collaboration, students gain real-world experience enhanced by professional certifications. Graduates emerge as adaptable and future-ready professionals; well-positioned to lead in a data-driven global economy.

Dr Mohd Roslan Ismail

Programme Director , Business Analytics

PhD (UTM), MBA (UUM), BBA (UUM)

A Word from the Programme Director

Dr Mohd Roslan Ismail

Programme Director , Business Analytics

PhD (UTM), MBA (UUM), BBA (UUM)

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