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ABOUT

Be the voice of insight that helps to create a healthier society and world. Deliver compelling and rich narratives that impact society and the health industry.

Communication with Health Degree

The Bachelor of Communication with Health (Honours) programme at IMU aims to provide you with expertise in theories, strategies, principles, and practical, tailored for delivering and promoting health information and messages through communication and digital media. Through theory and practical applications, learn how to communicate strategically and effectively to diverse audiences, applying nuances of healthcare communication, and mastering the intricacies of promoting health initiatives. This interdisciplinary programme will equip you for dynamic roles at the hub of communication and health. Setting this programme apart is its team of experts in media, communication, and health sciences. Above all, it is tailored for students from both science and non-science backgrounds, empowering any student witha passion for communication and health.

GUARANTEED 50% GLOBAL LEADERSHIP SCHOLARSHIP


Students enrolling in the Communication with Health programme at IMU for the October 2024 intake are eligible for the Global Leadership Scholarship, which offers a 50% reduction in tuition fees. The scholarship amount will be evenly deducted starting from Semester 2. Scholarships are granted at the discretion of the University, and its decisions are final.

Key Facts

DEGREE

  • Bachelor of Communication with Health (Honours)

Commencement

  • Oct

Total Duration

  • 3 years

Tuition Fees

50% Global Leadership Scholarship Available. Scholarships are awarded at the discretion of the University, and its decisions are final.

Why Study Communication with Health at IMU?

Holistic Approach to Communication and Health

The Bachelor of Communication with Health (Hons) programme at IMU takes a holistic approach, blending communication and media studies with a specialised focus on health. This unique combination allows students to develop a deep understanding of how effective communication plays a pivotal role in healthcare settings, preparing them for diverse roles in the field.

Industry-Relevant Curriculum

The programme is designed to meet the demands of the rapidly evolving communication and healthcare industries. With a curriculum that reflects current industry trends, students gain practical knowledge and skills that are directly applicable to real-world scenarios. Through practical projects, hands-on learning experiences, and internships, students develop industry-relevant skills such as media production, health promotion, digital communication, and public relations.

Experienced Faculty and Practitioners

The programme is led by experienced faculty members who bring a wealth of expertise in both communication and health. Students benefit from the insights and guidance of professionals who have hands-on experience in the field, ensuring a well-rounded and practical education.

Versatile Career Opportunities

Graduates of the programme are equipped with a diverse skill set that opens up various career pathways. Whether in healthcare institutions, public health organisations, media, or corporate settings, students can pursue fulfilling careers in roles such as health communication specialists, public relations officers, and digital health communicators.

State-of-the-Art Facilities and Resources

IMU provides state-of-the-art facilities and resources to support the learning and development of its students. From modern classrooms to well-equipped laboratories and digital media studios, students have access to the tools and technology needed to excel in their studies and future professions.

Programme Structure

Semester Contents

Semester 1 Semester 2 Short Semester 1
  • Academic Writing / Bahasa Kebangsaan A
  • Human Communication
  • Public Speaking
  • Intercultural Communication
  • IT Fundamentals
  • Science Communication
  • Penghayatan Etika dan Peradaban / Bahasa Melayu Komunikasi 2
  • Philosophy and Current Issues
  • Communication Theory
  • Media Writing Skills I
  • Visual Communication
  • Principles of Public Relations
  • Integrity and Anti-Corruption
  • Media Writing Skills II
  • Health Literacy
Semester 3 Semester 4 Short Semester 2
  • Social Responsibility
  • Introduction to Public Policy
  • Graphic Design for Medical and Healthcare
  • Social Media Analytic Tools
  • Inter-professional Communication in Health
  • Patient-Healthcare Provider Communication / Healthcare Ethics and Professionalism
  • Communication and Media Laws
  • Digital Communication & Strategy
  • Mediated Communication & Health
  • Health Communication Campaign: Design & Evaluation
  • Fundamentals of Journalism / Public Opinion and Persuasion
  • Communication in Health Organisations
  • Social Marketing for Health Communication
  • Activism & Citizen Journalism through Media / Media Planning and Management
Semester 5 Semester 6 Short Semester 3
  • Research Methodology
  • Media Entrepreneurship
  • Public Health Risk and Crisis Communication
  • Conflict Management Skills in Health
  • Health Promotion Campaign
  • Health Equity Promotion: Role of Community / Corporate Social Responsibility and Communication
  • Industrial Placement
  • Industrial Placement (Cont.)
  • e-Portfolio

Entry Requirement

Examinations Requirements
A-Levels DD
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
STPM CC
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Australian Matriculation ATAR 60
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
NCEA 50%
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Canadian Grade 12/13 60% aggregate in 6 subjects
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Unified Examination Certificate (UEC) B in 5 subjects
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Australian University Foundation Programmes 50% or ATAR 60
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Indian Pre-University Average of 50%
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Ministry of Education (MOE) Matriculation cGPA 2.00
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
International Baccalaureate (IB) 24 points
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
American High School Diploma cGPA 2.00
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Foundation Studies / Foundation Programme cGPA 2.00
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Degree ~
Diploma Diploma in Media and Communication
or
Diploma in any field – cGPA 2.00
AND
Credit in English at SPM or its equivalent (This can be exempted if achieved the same result at Pre-University level)
Foundation in Science
  • Foundation in Science qualifications from other higher education institutions will be considered on a case by case basis for admission into the local IMU programmes.
  • Students with IMU Foundation in Science can apply into IMU programmes and programmes with selected credit transfer options, upon meeting the entry requirement eligibility. ** (Please refer to IMU Foundation in Science brochure for more details)
For admissions into the IMU Foundation in Science programme, students will need:
  • Pass SPM / O-Levels with minimum 5 credits in Mathematics, 2 Science subjects and 2 other subjects. Note: Specific SPM / O-Levels requirements may be needed for admissions into IMU programmes.

English Language Requirement

For Malaysian Student For International Student
MUET Band score of 3.5; or
IELTS Overall band score of 5.0; or Overall band score of 5.0; or
TOEFL iBT Overall score of 40; or Overall score of 40; or
Cambridge English: Advanced (CAE) Overall score of 154; or Overall score of 154; or
Cambridge English : Proficiency (CPE) Overall score of 154; or Overall score of 154; or
Cambridge Linguaskill Overall score of 154; or Overall score of 154; or
Pearson Test of English (PTE) Overall score of 47 Overall score of 47

The following categories of students are exempted from the English requirements:
Students who graduated from other institutions where the curriculum is delivered in English Language for example:

 

Advanced Levels / Australian Matriculation / Australian University Foundation Year / Canadian Matriculation / International Baccalaureate / Foundation in Science / Other Pre-University/  Programmes from Local Higher Education Institutions

 

* ONLY applicable for those who are completing the entire degree at IMU, Malaysia

Note

Please note that achieving the minimum Entry and English requirements as stated does not guarantee you admission into any of IMU’s programmes.

Please refer to our Student Admissions Policy for more information.

Application and Registration Fees

Fee Malaysian Student (RM) International Student (RM)
Application Fee 150 500
Registration Fee 850 2,000
Refundable Caution Deposit 1,000 1,000
  • Application fee is payable upon submission of application.
  • Registration fee and refundable caution deposit is payable upon acceptance of the offer letter issued by the IMU Admissions Office.
  • All students who are applying for the National Higher Education Fund (NHEF) loans are required to pay their semester fees in FULL by the due date stated in the invoice.
  • The fees quoted for partner universities are current estimates only.
  • Student must adhere to the Policy on Payment of Fees
  • All tuition and ancillary fees are subject to annual increases, currency exchange rates, and exclusive of levy and bridging fees (if any).
  • All students are required to pay Student Association Fees of RM40 per semester.
  • As stipulated by Malaysian Ministry of Higher Education, international students are required to pay Student Visa Application fee of RM2,500 AND personal bond (depending on nationality) upon registration.
  • 50% Global Leadership Scholarship Available. Scholarships are awarded at the discretion of the University, and its decisions are final.

Fee Structure

Malaysian Student

 

 

Total Duration (years) Years Total Semesters At IMU University
Tuition Fee (RM)
Per Semester Per Year
Bachelor of Communication with Health (Hons) 3 3 6 long semesters 16,000 37,000
3 short semesters 5,000
  • 50% Global Leadership Scholarship Available

International Student

 

 

Total Duration (years) Years Total Semesters At IMU University
Tuition Fee (RM)
Per Semester Per Year
Bachelor of Communication with Health (Hons) 3 3 6 long semesters 16,960 39,220
3 short semesters 5,300
  • 50% Global Leadership Scholarship Available

Frequently Asked Questions

Why choose this programme?

The Bachelor of Communication with Health programme is unique for its interdisciplinary approach, integrating communication skills with health knowledge. Master the art of health communication and unlock pathways to a multitude of dynamic careers in healthcare, public health, journalism, marketing, and advocacy.

What are key features of the programme?

  • Solid foundation in communication studies complemented by an in-depth understanding of health knowledge
  • Advancement of digital media skills from Year 2 to Year 3
  • Opportunity to work in the healthcare industry during an extensive 24-week internship
  • Exposure to digital communication design principles and media management planning
  • Focus on learning through project-based methods

What are the teaching-learning approaches used?

Methods of curriculum delivery include plenaries, studio-based practical, small group learning (Problem based-learning and Tutorials), workshops, computer-aided learning (CAL), seminars, presentations, industrial visits, video reviews, internships, guided reading and portfolio as well as research writing.

Who are the teaching staff?

Led by a team of academicians holding both Master’s and PhD qualifications, the programme brings a wealth of expertise in communication, media, and health sciences. With industry attachments, faculty seamlessly blend theoretical knowledge with practical insights, ensuring students are well-prepared for success in today’s competitive landscape.

How will I be assessed?

A variety of assessment methods are employed in a curriculum to assess the learning outcomes. Some of the assessments to assess students’ learning performance include written essays, reports, case study analyses, class tests, projects, presentations, practical reports, logbooks, portfolios, and end-of-semester examinations.

Is there any industrial placement?

This programme offers a 24-week industrial placement opportunity, facilitated by the University, within communication-related industries, particularly in healthcare. Leveraging the University’s strong connections and collaborative relationships with the healthcare sector, students gain valuable practical experience.

What is the medium of instruction?

The medium of instruction is English. Students who come from a system of education in which the medium of instruction is not English are strongly recommended to improve their proficiency in English by making their own arrangements to attend additional English Language classes before entering the IMU.

Who will award the degree?

The Bachelor of Communication with Health (Hons) is awarded by IMU. Those who transfer to the partner university will be awarded with a degree from the partner university.

What sort of jobs/careers can be undertaken with this degree?

The Bachelor of Communication with Health (Hons) degree explores diverse career pathways in various sectors such as healthcare, public health, journalism, marketing, advocacy, and communication consultancy. Graduates can pursue roles such as health communication specialist, public relations officer for healthcare organisations, health journalist, health marketing manager, health advocacy coordinator, or communication consultant for healthcare initiatives. Additionally, they may explore opportunities in government health agencies, non-profit organisations, corporate healthcare firms, media organisations, and communication agencies specialising in healthcare.

When do I apply for a place at IMU?

You can apply as soon as you have your forecast or actual results.

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Interested in Applying for One of Our Programmes?

You will need to prepare the following documents for your application:

  • Verified copies of your academic qualifications
  • A copy of your MyKad or the identification page of your passport
  • Evidence of English language proficiency (If applicable)

These supporting documents needs to be attached electronically to your application. Please note that all of our programmes require payment of a non-refundable application fee after the application has been submitted. Application will only be processed once the payment for application fee has been made.

Having Issues with Your Online Application Process?

Need Assistance?

If you need assistance, please reach out to IMU Admissions.

We wish you all the best with your application, and hope we will be welcoming you into one of our programmes soon!

A Word from the Programme Director

DR RABIAH ADAWIAH BINTI ABU SEMAN

Senior Lecturer & Programme Director
BMM Advertising (MMU), M Corp Comm (UPM), PhD, Health Comm (UM)

“Welcome to the Bachelor of Communication with Health (Honours) (BCOMH) programme! We’re delighted to have you here at the start of this exciting journey. As you embark on this path, remember that effective communication is a powerful tool in the healthcare field. It bridges gaps, fosters understanding, and can make a difference in people’s lives. As a BCOMH student, you must embrace learning by staying curious and open-minded. Every class, discussion, and project is an opportunity to expand your knowledge and skills. It is important to be resilient, as challenges will arise. But they are stepping stones to growth for you to learn from and keep moving forward diligently and confidently.

 

Be proactive in seeking opportunities for learning and collaboration, your future is in your hands. Finally, always believe in yourself. The abilities and knowledge you gain grant you the potential to reach great things in life.

 

We’re here to support you every step of the way. Together, let’s make your academic journey a rewarding and inspiring experience. Here’s to your success and a fulfilling future!”

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